The women's boardshorts brand. Designed for girls who like to play.
BLACK FRIDAY SAMPLES + SECONDS
A handful of perfectly imperfect pieces, getting a second chance at life.
Doing our best to encourage slow consumption while still joining in on the Black Friday fun.
DESIGNED FOR GIRLS WHO LIKE TO PLAY
For the ones rewriting the surf story. Friday blurs the line between surf and street for the girls who like to move, play and break a few rules along the way.
VINTAGE IN DESIGN, TIMELESS IN FUNCTION
Our core range keeps it simple— vintage-inspired boardshorts, rashies and staples made to move with you, from the lineup to the long weekend.
LINEUP
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Sold outSNAP BOARDSHORTS - COBALT
Regular price $99.95 AUDRegular priceUnit price / perSale price $99.95 AUDSold out -
Sold outSNAP BOARDSHORTS - BLACK
Regular price $99.95 AUDRegular priceUnit price / perSale price $99.95 AUDSold out -
Sold outSNAP BOARDSHORTS - COFFEE
Regular price $99.95 AUDRegular priceUnit price / perSale price $99.95 AUDSold out -
Sold outCLASSIC BOARDSHORTS - BLACK
Regular price $89.99 AUDRegular priceUnit price / perSale price $89.99 AUDSold out -
CLASSIC BOARDSHORTS - RED
Regular price $89.99 AUDRegular priceUnit price / perSale price $89.99 AUD -
Sold outCLASSIC BOARDSHORTS - MAROON
Regular price $89.99 AUDRegular priceUnit price / perSale price $89.99 AUDSold out -
CLASSIC BOARDSHORTS - KHAKI
Regular price $89.99 AUDRegular priceUnit price / perSale price $89.99 AUD -
Sold outCLASSIC BOARDSHORTS - COFFEE
Regular price $89.99 AUDRegular priceUnit price / perSale price $89.99 AUDSold out
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BORN OUT OF A LOVE FOR THE UNCONVENTIONAL
Friday is the lovechild of salt water and a desire to have fun. What started as a hunt for better boardies became a brand built on encouraging girls to play hard and look good while doing it.







